The History of the Harley Logo

The Harley logo represents Harley-Davidson motorcycles and people from all over the world wear the Harley logo proudly representing their love of riding motorcycles. The most famous logo representing Harley-Davidson is the bar and shield or the skull and wings Harley logo, but there are hundreds of other logos that exist for Harley-Davidson. The Harley logo brings in over 50 million dollars of revenue each year.

Harley-Davidson has been around since 1903 when two men attempted to attach a motor to a bicycle. During World War I and II, the government bought up all of the Harley-Davidson bikes and the army used them in the war efforts. After the war was over, Harley-Davidson decided to build bikes for civilians.

The Harley logo is one of the most famous logos in the world. People have been displaying the logo proudly for over 70 years representing the motorcycles and gear. Harley-Davidson is an American made brand of motorcycle, which is another reason Americans proudly purchase the bike. Many Harley-Davidson enthusiasts claim that the Harley logo is a display of a way of life. They would argue that nothing beats a Harley.

The bar and shield logo was the first representation of the Harley-Davidson. All of the Harley-Davidson motorcycles have this logo. Although, there are hundreds more Harley logos that are radically different in design, the bar and shield is the most common. Another common logo is the skull and wings Harley logo. This logo was designed in the 1930's when the outlaw reputation formed. Harley-Davidson got the idea of the skull and wings from the skull and bones that originally was put on tombstones in the 1600's. They removed the bones and added the wings with the skull and it became very famous.

Harley-Davidson owns rights and full ownership to the Harley logo. However, they do give permission to people to make changes to the logo that they see fit to their store. For instance, one of the Harley-Davidson stores in Littleton, Colorado added mountains to the back of their Harley logo. You must get permission from Harley-Davidson to make changes to the Harley logo.